Continuity Press
Visual idenity + promotional materials
Continuity Press is an independent publishing project dedicated to documenting everyday life, personal history, and queer existence. Work published by CP speaks about and to our continuous need to see and be seen; the project was in need to a simple yet bold identity to communicate that.
Drawing upon the universal symbol for “infinity” (♾️) as a grounding visual, CP’s indentity expands the icon into a playful and flexible visual language. This can be seen through the use of uniform line weight, connection and curvature between type, and bold but simple color use.
Roles:
Naming
Logo development
Color and type identity
Style guide